Increasing Value Through Improved Sales Execution


Posted By Qvidian | Nov 20, 2013


We are proud to have been a part of the Alexander Group’s Chief Sales Executive Annual Forum this past week. It was a great event packed full of sessions focused around this year’s theme - recognizing Value Creators. Several discussion panels of sales leaders and select companies talked about the creativity, agility and foresight needed to build and execute a value-centric growth strategy around the unique capabilities of its sales force.

We were happy to participate on a panel centered around: Value Delivered – The Catalytic Impact of Sales Playbooks presented by Eric Maurer, Vice President and Kyle Uebelhor, Director of the Alexander Group. Lewie Miller, Qvidian CEO and President, shared his views alongside Vice President of Sales, Paige Wittman from Andersen Corporation. Lewie and Paige discussed practical experiences in creating and delivering Playbooks to sales reps including best practices in design, adoption, and metrics.

Our breakfast briefing the following morning began with a little magic - literally - from VP of Sales David Blume. He went into some of the challenges facing sales leaders around sales execution. Check out the graphic he presented below:

Sales Execution Infographic

It was great to be a part of a an event focused on the real issues facing sales executives today. Talking with leaders from companies like US Cellular, American Express, HealthNet, and Honeywell hearing firsthand about their challenges in achieving effective sales execution really increased the excitement from the team about what we’re going here at the Q.

We’d love to continue the discussion with you!